{"id":1295,"date":"2021-07-22T20:13:04","date_gmt":"2021-07-22T20:13:04","guid":{"rendered":"https:\/\/elatumacademy.com\/site\/?post_type=courses&#038;p=1295"},"modified":"2024-11-01T20:59:44","modified_gmt":"2024-11-01T20:59:44","slug":"facebook-ad-tracking","status":"publish","type":"courses","link":"https:\/\/elatumacademy.com\/site\/courses\/facebook-ad-tracking\/","title":{"rendered":"Facebook Ad Tracking"},"content":{"rendered":"<p><span lang=\"EN-US\">Facebook Ads can be very profitable for your business.\u00a0<\/span><span lang=\"EN-US\">But it\u2019s also a way to lose a lot of money if you don\u2019t do it right.<\/span><\/p>\n<p>There\u2019s a lot of courses out there on ads but they assume you know how to setup the Facebook Pixel and implement the tracking within your funnel.\u00a0<span lang=\"EN-US\">The reality is there are standard events that track certain steps thru the funnel.<\/span><\/p>\n<p>Placing the same pixel code without any changes on all your pages won\u2019t do you any good.<\/p>\n<p><span lang=\"EN-US\">In this specific video training course, you will<\/span><span lang=\"EN-US\">\u00a0learn what you need to do to install your Facebook Ad Pixel tracking to get results.<\/span><\/p>\n<p><strong><span lang=\"EN-US\">Topics covered:<\/span><\/strong><\/p>\n<ul>\n<li><span lang=\"EN-US\">Introduction to FB Tracking<\/span><\/li>\n<li><span lang=\"EN-US\">Business Manager Setup<\/span><\/li>\n<li><span lang=\"EN-US\">Create a Facebook Pixel<\/span><\/li>\n<li><span lang=\"EN-US\">Standard Events Overview<\/span><\/li>\n<li><span lang=\"EN-US\">Email Opt In Funnel Events<\/span><\/li>\n<li><span lang=\"EN-US\">Abandoned Cart Funnel Events<\/span><\/li>\n<li><span lang=\"EN-US\">Purchase Funnel Events<\/span><\/li>\n<li><span lang=\"EN-US\">Lead Form Funnel<\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Facebook Ads can be very profitable for your business.\u00a0But it\u2019s also a way to lose a lot of money if you don\u2019t do it right. There\u2019s a lot of courses out there on ads but they assume you know how to setup the Facebook Pixel and implement the tracking within your funnel.\u00a0The reality is there [&hellip;]<\/p>\n","protected":false},"author":64,"featured_media":1297,"template":"","course-category":[24,25,21],"course-tag":[103,91,135,57],"class_list":["post-1295","courses","type-courses","status-publish","has-post-thumbnail","hentry","course-category-business-and-making-money","course-category-marketing-and-promotion","course-category-social-media-and-networks","course-tag-ads","course-tag-facebook","course-tag-marketing-promotion","course-tag-social-media","entry","has-media","owp-thumbs-layout-horizontal","owp-btn-very-big","owp-tabs-layout-horizontal","has-no-thumbnails","has-product-nav"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Facebook Ad Tracking<\/title>\n<meta name=\"description\" content=\"In this 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